Working Towards Loyalty by Cathy Grendus | Jun 21, 2024 | Campaign Performance, Customer lifecycle, Customer Marketing, Journey Mapping, Testing & Optimization
3 Ways to Optimize your Email Program this Spring by Cathy Grendus | Apr 3, 2024 | Campaign Performance, Compliance & Deliverability, Customer Marketing, Journey Mapping, Testing & Optimization
10 Tips & Tricks for Leveraging In-App Messaging in Braze by Karen Leibowitz | Dec 7, 2023 | Customer Marketing, Go-to-Market Strategy Development, Journey Mapping, MarTech Optimization
Dispelling 5 Myths about AI in Marketing by Michael Helfin | Nov 2, 2023 | Digital Transformation Roadmap, Journey Mapping, MarTech Optimization, Messaging & Positioning
Adobe Experience Platform Real-Time CDP: Digital Data Ingestion by Edin Campara | May 26, 2023 | Audience Intelligence, Journey Mapping, MarTech Optimization, Technology & Data Architecture
How to Choose Between AJO, Marketo, and Adobe Campaign by Shift Paradigm | May 19, 2023 | Customer lifecycle, Customer Marketing, Journey Mapping, Product Strategy